Now in their 7th year, the Loyalty360 Awards are the most coveted awards in customer loyalty. With an emphasis on objectivity, the Loyalty360 Awards recognize brands that are building lasting and profitable relationships with customers.
The call for entries is open from December 9, 2019 - February 14, 2020 Judging will take place in early March. Finalists will be notified in late March. The Loyalty360 Awards will be presented during Loyalty Expo in Charlotte, North Carolina.
Extra Early Bird: December 31, 2019 ($199/category)
Early Bird: January 31, 2020 ($249/category)
Submission Deadline: February 14, 2020 ($299/category)
Late Deadline - includes late fee: February 28, 2020 ($355/category)
Any brand with a customer loyalty strategy, initiative, or program is eligible to enter. Brands may submit themselves or vendors/partners may submit on behalf of their clients. Contact information for the nominated brand is required at submission. Should the brand be named a finalist, the brand is required to have a representative attend Loyalty Expo and participate in the final judging process and ceremony. In the event there is a question on any part of the award submission, Loyalty360 reserves the right to request clarification from the brand.
Brands and vendors/partners may (and are encouraged to) submit for multiple categories/submit multiple clients for the Loyalty360 Awards. Each brand submitted requires a separate entry form. Submitting for more than one category increases chances of consideration for 360-Degree Awards (Brand and Supplier/Partner are awarded) - detailed on page 5.
Loyalty360 and the initial judging panel may make recommendations on additional categories that may be a better fit after an initial review. Loyalty360 will notify the brand if the judging panel has a recommendation for an additional or alternate category.
Four finalists will be named in March 2020 for each of the 12 categories. To complete the judging process, the finalists will be invited to the 2020 Loyalty Expo, where each brand will give a 15-minute in-person presentation of their entry to conference attendees. Following the presentations, Platinum, Gold, Silver and Bronze winners will be announced during an awards ceremony. All finalists will receive an award at the ceremony.
If the brand is not able to attend the conference and make their final presentation, the category runner-up will be nominated as the fourth finalist.
Brands may submit for as many categories as they would like. Although brands may only be named a finalist in a maximum of three categories (determined by their highest judging scores), additional entries will be considered in judging the overall 360-Degree Brand Award, due to its holistic and competitive nature.
Furthermore, entering (and being named a finalist for) Loyalty360 Awards are an important consideration for the Loyalty360 Top10 Awards (member-only awards) - separate from the Loyalty360 Awards.
Vendors/partners may not present for a brand client during the final judging round.
B2B Customer Loyalty
Customer Loyalty Strategy
Incentive & Reward Design
Loyalty Program Design
Metrics & Measurement
Technology & Trends
360-Degree Award (Brand)
360-Degree Award (Supplier)
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