Any brand with a customer loyalty strategy, initiative, or program is eligible to enter. Brands may submit themselves or vendors/partners may submit on behalf of their clients. Contact information for the nominated brand is required at submission. Should the brand be named a finalist, the brand is required to have a representative participate in the final judging process and ceremony. In the event there is a question on any part of the award submission, Loyalty360 reserves the right to request clarification from the brand.

Brands and vendors/partners may (and are encouraged to) submit for multiple categories/submit multiple clients for the Loyalty360 Awards. Each brand submitted requires a separate entry form. Submitting for more than one category increases chances of consideration for 360-Degree Awards (Brand and Supplier/Partner are awarded) - detailed on page 5. 

Loyalty360 and the initial judging panel may make recommendations on additional categories that may be a better fit after an initial review. Loyalty360 will notify the brand if the judging panel has a recommendation for an additional or alternate category. 

Four finalists will be named in October 2020 for each of the categories. To complete the judging process, the finalists will be invited to present during the Virtual Loyalty360 Expo in November, where each brand will give a 15-minute presentation of their entry to conference attendees.  Attendees will have the opportunity to vote for winners and following the presentations/in a virtual ceremony on November 19, Platinum, Gold, Silver and Bronze winners will be announced. All finalists will receive a physical award that will be mailed after the ceremony. 

If the brand is not able to make their final presentation, the category runner-up will be nominated as the fourth finalist.

Brands may submit for as many categories as they would like. Although brands may only be named a finalist in a maximum of three categories (determined by their highest judging scores), additional entries will be considered in judging the overall 360-Degree Brand Award, due to its holistic and competitive nature. 

Furthermore, entering (and being named a finalist for) Loyalty360 Awards are an important consideration for the Loyalty360 Top10 Awards (member-only awards) - separate from the Loyalty360 Awards. 

Vendors/partners may not present for a brand client during the final judging round. 

 B2B Customer Loyalty
Creative Campaign
Customer Loyalty Strategy
CX Strategy
Employee Engagement and Impact
Incentive & Reward Design
Customer Engagement and Advocacy
Loyalty Program Design
Customer Insights and Metrics
Program Partnership
Innovation in Corporate Social Responsibility
Technology & Trends
Diversity and Inclusion
Business Transformation & Leadership During Transition 

Additional Awards: 

360-Degree Award (Brand)

360-Degree Award (Supplier)

For More Information...

The 2020 Loyalty360 Awards Nomination Brochure